Fantastic February giveaways

Enter to win a pair of tickets to see Van Halen (with Kool & the Gang as the opening act) at the Bankers Life Fieldhouse!
 
Wednesday, Feb. 22
7:30 p.m.

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National praise for Indy’s “Turf”

This year’s Super Bowl brought more than the game to the city’s turf. With artistry extending off the field, Turf presented experiential art and design just 1,700 yards from Lucas Oil Stadium. The 100-year-old landmark Indianapolis City Hall Building became the IDADA Art Pavilion, a public space for selected artists to install their impressive pieces.

Bohlsen Group worked to publicize Turf and raise national awareness for the project. We targeted niche media around the country focused on art and artists, and we capitalized on this alternative Super Bowl story in our outreach to national news media outlets. In addition to securing an interview with Forbes Online, coverage also included:

• Forbes Online
• Los Angeles Times Culture Monster
• ArtNet
• Chicago Examiner
• Artist’s Magazine Blog

High notes for veterans music camp

Giving new meaning to ‘the healing power of music,’ LifeQuest Military Transitions hosted their second Veterans Music Camp January 19-23. Bringing together professional songwriters and military service members, the music camp is just one of the programs presented by LifeQuest, a Colorado Springs-based non-profit dedicated to providing programs military members and their families as they transition back into civilian life.

Bohlsen Group worked to publicize the music camp and raise awareness about LifeQuest as a whole, and we were also able to expand on our work with songwriter and music camp director Darden Smith. In addition to securing interviews with the Denver Post, Colorado Springs Gazette, KXRM-TV, Salute Magazine and the Los Angeles Times, coverage also included:

• The Washington Post (story and video)
• The Denver Post (front page print)
• Military News
• Denver Westword
• National Defense Show
• Stars and Stripes
• Colorado Springs Gazette
• OC Weekly
• Department of Veterans Affairs
• Pollstar

Pro bono program winner announced

Bohlsen Group has selected the Alzheimer’s Association of Greater Indiana to receive 20 free hours of public relations service as part of its semi-annual pro bono program.
 
Communications Director Joanna Massee hopes to audit the organization’s communications efforts and evaluate how it is targeting key audiences. During her three months in the position, Joanna already has revamped the association’s social  media campaign, developed a volunteer engagement project, revitalized the e-letter and updated aspects of the printed newsletter.
 
We can’t wait to help Joanna tie everything together with consistent messaging!

Super concerts deserve super coverage

With football’s biggest game less than two weeks away, and the Super Bowl Village concerts kicking off this today, everyone is stepping up their game. (See what we did there?)

Super Bowl Village selected us to secure publicity for their massive list of performers. This includes Bret Michaels, Dierks Bentley, Will Hoge, Fuel, Big Head Todd and the Monsters, Darius Rucker, Sixpence None the Richer, Otis Gibbs, Fitz and the Tantrums, O.A.R. Umphrey’s McGee, Here Come the Mummies and many more. 

Coverage continues to roll in, but to date we've secured coverge with outlets such as:

• Indianapolis Star
• NUVO Newsweekly
• Indianapolis Business Journal
• Cincinnati CityBeat
• Louisville Courier Journal
• Fort Wayne Journal Gazette
• Bloomington Herald-Times
• Indianapolis Convention and Visitors Association
• Pollstar
• Corbis Images
• Getty Images
• MusicPix.net
• European Photo Agency
• Bob and Tom Show
• WZPL
• WNTR
• WJJK
• HANK-FM
• WFMS
• WQHK
• WRZX
• WAZY
• WNOU
• WTTS
• WMEE
• WFBQ
• WLBC
• i94